Executive Summary
Lux International is today one of the leading direct sales companies in the world. With sales activities in over 30 countries, Lux is a truly international organisation. A pioneer since over 100 years, Lux takes pride in a history full of innovation and excellence. Since the invention of the first household vacuum cleaner by the founder of Lux, Axel Wenner-Gren, in 1912, Lux has been at the forefront of many innovations that have ensured a healthy home for our millions of customers around the world. Today, we take pride in our excellent healthy home products, in our many thousand sales partners and of course in our millions of customers around the world
In 2007, Lux and its partners look ahead into a bright future. Towards the end of last year Lux International was proud to introduce to the world innovation Lux Aeroguard, a world exclusivity in the important segment of air treatment systems. In November 2006, Lux could welcome the Forbes Lux Group AG, Switzerland, into its worldwide family. Together with Lux International and Eureka Forbes, India’s largest direct sales company, Forbes Lux Group is determined to develop a leading market position in many of the world’s emerging markets for years to come.
Welcome to the world of Lux International.